OWOX Data Marts — the new open-source analytics platform. Learn more at
docs.owox.com
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September 17, 2019 — OWOX BI Smart Data. Data source sets: the new quick way to unite data and build reports in OWOX BI
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August 27, 2019 — OWOX BI Pipeline. View-through tracking: learn how your media ads affect online and offline conversions
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August 26, 2019 — OWOX BI Pipeline. Measure the efficiency of your landing pages with the new field, ‘landingPage’
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Important: OWOX BI Pipeline. A note about storing Client ID in localStorage using Google Tag Manager
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March 6, 2019 — OWOX BI Pipeline. Google Analytics→Google BigQuery: automatic conversion from transaction currency to Google Analytics view currency for the “owoxbi_sessions” tables
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February 25, 2019 — OWOX BI Smart Data. Get your reports faster using the report builder
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February 21, 2019 — OWOX BI Pipeline. Update your Criteo API user access before February 28 to keep your Criteo→Google Analytics pipeline working
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January 29, 2019 — OWOX BI Pipeline. Fields ‘visitNumber’ and ‘newVisits’ added to “owoxbi_sessions” tables
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November 23, 2018 — OWOX BI Attribution. Matching authenticated and non-authenticated user actions considering CRM and custom events data
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November 7, 2018 — OWOX BI Smart Data. New format of the Smart Data queries
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October 30, 2018 — OWOX BI Pipeline. Changes in session data collection settings
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October 25, 2018 — OWOX BI Pipeline. SalesForce→Google BigQuery pipeline launched in alpha
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October 19, 2018 — OWOX BI Smart Data. Percentage of Total metrics in the reports
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October 18, 2018 — OWOX BI Smart Data. Tips on reports
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October 11, 2018 — OWOX BI Smart Data. Explore Smart Data reports in Google Data Studio
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October 4, 2018 — OWOX BI Pipeline. New algorithm of session calculation for data sent via Measurement Protocol
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September 26, 2018 — OWOX BI Pipeline. New fields “timestamp” and “hits.timestamp” in the tables “streaming” and “owoxbi_sessions”
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September 7, 2018 — OWOX BI Smart Data. Reports on customer conversion paths
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September 6, 2018 — OWOX BI Pipeline. All the "streaming" tables fields are now present in the "owoxbi_sessions" tables
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September 5, 2018 — OWOX BI Attribution. Conversion step editing
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August 27, 2018 — OWOX BI Pipeline. New fields in the "owoxbi_sessions" tables
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August 23, 2018 — OWOX BI Smart Data. Call tracking data reports
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August 15, 2018 — OWOX BI Pipeline. Changes in session data collection
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July 20, 2018 — OWOX BI Smart Data. ROPO reports available
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July 12, 2018 — OWOX BI Pipeline. The Last Non-Direct Click model for session data collection based on the new OWOX BI algorithm
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July 11, 2018 — OWOX BI Smart Data. Create custom report sets
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July 10, 2018 — OWOX BI Pipeline. Referral exclusion list for collecting session data with the OWOX BI algorithm.
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July 3, 2018 — OWOX BI Attribution. Moving to partitioned tables and the new data format for CRM transactions
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June 19, 2018 — OWOX BI Pipeline. The geoNetwork fields added to hit data tables in the Google Analytics → Google BigQuery pipeline
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June 19, 2018 — OWOX BI Pipeline. Major updates to the Mandrill, AppsFlyer, SendGrid, UniOne, SparkPost pipelines