March 14, 2024 — OWOX BI Streaming. Expanding the table schema with a new ‘items.item_params’ field

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We're thrilled to unveil an expansion to the OWOX BI Streaming table schema, marked by the addition of a new ‘item_params’ field below the "items" record field. This significant enhancement enables the integration of extended Ecommerce data, offering richer insights and a more comprehensive analytics experience.

We've added this field from January 1, 2023, with a default 'NULL' value, therefore you can query your data and build Year-over-Year (YoY) reports, and your queries will not be disrupted. More importantly, this field has begun storing actual data from received events starting March 13, 2024.

At OWOX BI, we are continuously enhancing data processing and analysis capabilities for our customers. For any inquiries or further clarification on utilizing the enhanced GA4 events-based web streaming within OWOX BI, please reach out to us at Our dedicated support team is always here to ensure you make the most out of your data analytics journey with OWOX BI.

Thank you for choosing OWOX BI.


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