July 15, 2020 — OWOX BI Pipeline. Changes in unique users billing coming September 1, 2020

On September 1, 2020, the changes in rules for calculating billable unique users will become active.

Please, consider these changes when planning your budget for using OWOX BI.

Now, if your OWOX BI project has more than one type of pipelines collecting user data, then OWOX BI considers the unique users from the pipelines of one type only: the type which pipelines had processed the largest number of unique users within a billing period.

Starting September 1, 2020, your subscription plan billing will consider unique users from all the user data pipelines in your OWOX BI project.

Note: The definition of a unique user, how unique users are calculated, and what OWOX BI pipelines and features require processing unique users — all described in this article.


Your OWOX BI project has two website user behavior data pipelines, one AppsFlyer pipeline, and an OWOX BI Attribution model based on the BigQuery Export data from Google Analytics 360. At the end of the billing period, you get these unique users processing statistics:

Website user behavior data → Google BigQuery pipelines

50,000 + 40,000 = 90,000 unique users

AppsFlyer → BigQuery

10,000 unique users

BigQuery Export data from Google Analytics 360 as a data source for an attribution model

40,000 unique users


Before September 1, 2020: Your subscription plan billing considers only the unique users from the “Website user behavior data → Google BigQuery”: 90,000 unique users.

After September 1, 2020: All the unique users processed in the OWOX BI project will be considered in billing: 90,000 + 10,000 + 40,000 = 140,000 unique users.

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