Search engine advertising is one of the most effective ways to attract visitors to your website. Google, Bing, and Yahoo are the world's most popular search engines nowadays. Previously we've released the Bing → Google Analytics pipeline, and Google search advertising data is available in Google Analytics thanks to the native integration.
Today we're happy to announce a new integration for OWOX BI Pipeline, enabling you to import cost data from Yahoo Gemini into Google Analytics. Now you can import cost data for search and native advertising campaigns from Yahoo to Google Analytics.
September 19, 2017 — New OWOX BI Pipeline Integration: Yahoo Gemini → Google Analytics
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