Variables list for transformation template 'Ecom Data Model'

Period

Specify the period for which you want to perform the transformation.

Variable name Type Description Example of value
{{start_suffix}} STRING

The start variable is responsible for the period's start date for which transformation should be performed. Example value is an SQL code that takes one day less than the current date and turns it into a string that is understandable for Google BigQuery.

In other words, this is the beginning of the period during which the transformation needs to be performed.

We recommend using a data refresh interval of 1 day to save resources, but you can use any interval you prefer.

Additionally, instead of SQL code, you can specify a specific date in the date format here, for example, CAST ('20230101' AS STRING).

FORMAT_DATE('%Y%m%d',DATE_SUB(CURRENT_DATE(), INTERVAL 7 DAY))
{{end_suffix}} STRING

The end variable is responsible for the period's end date for which transformation should be performed. Example value is an SQL code that takes one day less than the current date and turns it into a string that is understandable for Google BigQuery. Thus, this transformation would take dates between start_suffix and end_suffix.

This is the end of the period during which the transformation needs to be performed. We recommend using a data refresh interval of 1 day to save resources, but you can use any interval you prefer. Additionally, instead of SQL code, you can specify an end date in the date format, for example, CAST ('20230101' AS STRING).

FORMAT_DATE('%Y%m%d',DATE_SUB(CURRENT_DATE(), INTERVAL 1 DAY))

 

BlendedAdSpend Data

Specify the parameters of the OWOX Blended AdSpend table. 

Important: Using this template assumes that all your data is located within one GCP (Google Cloud Platform) project.
If you store data in more than one project, please contact us via email at bi@owox.com before proceeding with the setup.

Variable name Type Description Example of value
{{gcp_project_id}} STRING

The ID of your project in Google Big Query, where the BlendedAdSpend table is stored.

cute-gbq-project
{{ba_dataset_id}} STRING

The ID of your dataset in Google Big Query, where the BlendedAdSpend table is stored.

OWOXBI_GA4_Streaming
{{ba_table_id}} STRING

ID of the BlendedAdSpend table. Has a standard value: BlendedAdSpend

BlendedAdSpend

 

Path to the sessionization results

Specify the path to the sessionization table. 

Variable name Type Description Example of value
{{s_dataset_id}} STRING

The dataset ID where the session table is located for which the current transformation is configured.

Place, in which results of cost, clicks and impressions attribution would be saved.

OWOXBI_GA4_Streaming
{{s_table_id}} STRING

The ID of the table with sessions. Place in which results of cost, clicks and impressions attribution would be saved.

owoxbi_ga4_sessions

Path to the CRM Data 

Specify the path to the CRM Data. 

Variable name Type Description Example of value
{{c_dataset_id}} STRING

The dataset ID where the CRM data is located for which the current transformation is configured.

OWOXBI_GA4_Streaming
{{c_table_id}} STRING

The id of a table, where the CRM data is located for which the current transformation is configured.

owoxbi_ga4_sessions

Transaction statuses

Please, specify statuses of the transaction.

Variable name Type Description Example of value
{{order_completed}} STRING

First possible status of the completed transaction.

Completed
{{order_refunded}} STRING

Second possible status of the defined transaction.

Refunded

 

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