Variables list for transformation template 'Cost Attribution'

Period

Specify the period for which you want to perform the transformation.

Variable name Type Description Example of value
{{start_suffix}} STRING

The start variable is responsible for the period's start date for which transformation should be performed. Example value is an SQL code that takes one day less than the current date and turns it into a string that is understandable for Google BigQuery.

In other words, this is the beginning of the period during which the transformation needs to be performed.

We recommend using a data refresh interval of 1 day to save resources, but you can use any interval you prefer.

Additionally, instead of SQL code, you can specify a specific date in the date format here, for example, CAST ('20230101' AS STRING).

FORMAT_DATE('%Y%m%d',DATE_SUB(CURRENT_DATE(), INTERVAL 7 DAY))
{{end_suffix}} STRING

The end variable is responsible for the period's end date for which transformation should be performed. Example value is an SQL code that takes one day less than the current date and turns it into a string that is understandable for Google BigQuery. Thus, this transformation would take dates between start_suffix and end_suffix.

This is the end of the period during which the transformation needs to be performed. We recommend using a data refresh interval of 1 day to save resources, but you can use any interval you prefer. Additionally, instead of SQL code, you can specify an end date in the date format, for example, CAST ('20230101' AS STRING).

FORMAT_DATE('%Y%m%d',DATE_SUB(CURRENT_DATE(), INTERVAL 1 DAY))

 

BlendedAdSpend Data

Specify the parameters of the OWOX Blended AdSpend table. In the Table ID, specify the name before the underscore at the end and without a suffix - calculated suffixes will be attached to this name in the future.

Important: Using this template assumes that all your data is located within one GCP (Google Cloud Platform) project.
If you store data in more than one project, please contact us via email at bi@owox.com before proceeding with the setup.

Variable name Type Description Example of value
{{gcp_project_id}} STRING

The ID of your project in Google Big Query, where the BlendedAdSpend table is stored.

cute-gbq-project
{{ba_dataset_id}} STRING

The ID of your dataset in Google Big Query, where the BlendedAdSpend table is stored.

OWOXBI_GA4_Streaming
{{ba_table_id}} STRING

ID of the BlendedAdSpend table. Has a standard value: BlendedAdSpend

BlendedAdSpend

 

Path to merging events results

Specify the path to the merging events table. 

Variable name Type Description Example of value
{{s_dataset_id}} STRING

The dataset ID where the session table is located for which the current transformation is configured.

Place, in which results of cost, clicks and impressions attribution would be saved.

OWOXBI_GA4_Streaming
{{s_table_id}} STRING

The ID of the table with sessions. Place in which results of cost, clicks and impressions attribution would be saved.

owoxbi_ga4_sessions

 

Was this article helpful?
0 out of 0 found this helpful
Have more questions? Submit a request

0 Comments

Please sign in to leave a comment.