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May 28, 2020 — OWOX BI Pipeline. The new fields were added to AppsFlyer data schema
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May 17, 2020 — OWOX BI Pipeline. Providing default values for UTM source/medium in Yandex.Direct→Google BigQuery, Facebook→Google BigQuery, Linkedin→Google BigQuery / Google Analytics pipelines
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April 29, 2021 — OWOX BI Pipeline. Ability to process UTM tags in the short ad links
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April 29, 2021 — OWOX BI Pipeline. Improvements to dynamic parameter processing in the pipelines from VKontakte and Yandex.Direct
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April 23, 2021 — OWOX BI Pipeline. Change access feature is now available for the active ad cost data pipelines
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April 14, 2021 — OWOX BI Pipeline. An ability to update access token to your ad account in the selected ad cost data pipelines
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March 31, 2021 — OWOX BI Pipeline. Support for the new Facebook API versions (Graph API v10 and Marketing API v10)
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March 31, 2021 — OWOX BI Pipeline. Migration to a new Criteo API
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February 19, 2021 — OWOX BI Pipeline. New actualization period for data imported via Google Analytics Cost Data → Google BigQuery pipeline
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February 18, 2021 — OWOX BI Pipeline. Migration to a new Twitter API version
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February 12, 2021 — OWOX BI Pipeline. Extended actualization period for data imported via YandexDirect → Google BigQuery pipeline
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February 12, 2021 — OWOX BI Pipeline. Changes in the data source set for CostData_ table
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November 23, 2020 — OWOX BI Pipeline. Importing data into adSource, campaignId, campaignName, adGroupId, adGroupName, and adAccount fields of CostData_ tables is temporarily stopped
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November 12, 2020 — OWOX BI Pipeline. New fields are added to the CostData_ table for Google Ads campaigns
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November 11, 2020 — OWOX BI Pipeline. The AdTitle, AdTitle2, and AdGroupName fields are added for Yandex.Direct → GBQ pipeline
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November 10, 2020 — OWOX BI Pipeline. The campaignName field is added for pipelines from VKontakte, MyTarget, Outbrain, Sklik, and Trafmag to GBQ
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November 4, 2020 — OWOX BI Pipeline. Both iOS and Android tables (AppsFlyer→GBQ pipeline) are now combined into a single View in Google BigQuery
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October 9, 2020 — OWOX BI Pipeline. Support for the new Facebook API versions (Graph API v8 and Marketing API v8)
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October 8, 2020 — OWOX BI Pipeline. New fields are added to CostData table
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September 1, 2020 — OWOX BI Pipeline. Changes in default value for Facebook Ads without UTM-tags or with errors
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September 1, 2020 — OWOX BI Pipeline. Changes in unique users billing
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August 27, 2020 — OWOX BI Pipeline. 12 new pipelines to collect data from ad services to Google BigQuery
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August 12, 2020 — OWOX BI Pipeline. Yandex.Direct → Google BigQuery pipeline now collects info about the currency of the uploaded ad cost data
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July 15, 2020 — OWOX BI Pipeline. Changes in unique users billing coming September 1, 2020
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July 14, 2020 — OWOX BI Smart Data. Duplicate reports or quickly create a new one while on the current report page
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July 9, 2020 — OWOX BI Pipeline. LinkedIn → Google BigQuery and LinkedIn → Google Analytics pipelines are ready to LinkedIn API update
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June 26, 2020 — OWOX BI Pipeline. Google BigQuery → Yandex.Audience pipeline: upload hashed audience data
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June 24, 2020 — OWOX BI Smart Data. Compare OWOX BI attribution model with First Click and Last Click models. Build any reports using demo data
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June 24, 2020 — OWOX BI Attribution. Manage session timeout for custom events
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June 18, 2020 — OWOX BI Pipeline. Introducing new pipelines: Facebook → Google BigQuery, LinkedIn → Google BigQuery, and LinkedIn → Google Analytics