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November 10, 2020 — OWOX BI Pipeline. The campaignName field is added for pipelines from VKontakte, MyTarget, Outbrain, Sklik, and Trafmag to GBQ

With this update, the ad campaign name will be recorded to the campaignName field in the data schema for the pipelines from VKontakte, MyTarget, Outbrain, Sklik, and Trafmag to Google BigQuery.

It allows you to analyze the ad spend in terms of a specific advertising campaign and get a deeper understanding of your advertising efficiency.

Read more about data schema for each integration in our docs.



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