The Yandex.Direct → Google Analytics pipeline imports cost data on the following campaign types:
- Text & Image Ads
- Ads for Mobile Apps
- Smart banners
- Display campaigns
Important The Search banners campaign type is not supported under Yandex.Direct → Google Analytics pipeline.
To import cost data for this campaign type, you need to set up the Yandex.Direct → Google BigQuery pipeline. Note that the UTM tags for Search banners campaigns cannot be retrieved through Yandex.Direct API due to its limitations.