Mango Office: data sent to BigQuery – OWOX Help Center

Data sent	Parameter	Description	BigQuery column name
Protocol version	`&v`	Currently: '1'	N/A
Tracking ID	`&tid`	Google Analytics tracking ID	`trackingId`
gcid	`&cid`	Google client ID	`clientId`
utm_source	`&cs`	The value of the utm_source tag. If absent: '(not_set)'.	`traffic.source`
utm_medium	`&cm`	The value of the utm_medium tag. If absent: '(not_set)'.	`traffic.medium`
utm_campaign	`&cn`	The value of the utm_campaign tag. If absent: '(not_set)'.	`traffic.campaign`
utm_content	`&cс`	The value of the utm_content tag. If absent: '(not_set)'.	`traffic.adContent`
utm_term	`&ck`	The value of the utm_term tag. If absent: '(not_set)'.	`traffic.keyword`
Data source	`&ds`	Always 'call-center'	`dataSource`
Phone number	`&tel`	The phone number of a caller	`userPhone`
Call time	`&qt`	When the call was made. Calculated as: event time minus the `&qt` parameter value	N/A
Event action	`&ea`	Call status: all calls new call quality call new quality call	`eventInfo.eventAction`
Event category	`&ec`	Always 'dynamic call'	`eventInfo.eventCategory`
Tracking number	`&el`	The tracking the call was made to	`eventInfo.eventLabel`
Call duration	`&ev`	Call duration	`eventInfo.eventValue`
IP Override	`&uip`	Session IP	`device.ip`
Call origin page	`&dr`	Path to the page the call originated from	`traffic.referralPath`