Requirements for e-commerce actions data

One of the options to set a step of your funnel is e-commerce action.
Below is a list of conditions used to select sessions of each e-commerce actions.

Product page

OWOX BI Pipeline Google BigQuery Export for Google Analytics
hits.eCommerceAction.action_type == 'detail'
hits.eCommerceAction.action_type == '2'

Add to cart

OWOX BI Pipeline Google BigQuery Export for Google Analytics
hits.eCommerceAction.action_type == 'add'
hits.eCommerceAction.action_type == '3'

Checkout

OWOX BI Pipeline Google BigQuery Export for Google Analytics
hits.eCommerceAction.action_type == 'checkout'
hits.eCommerceAction.action_type == '5'

Purchase

OWOX BI Pipeline Google BigQuery Export for Google Analytics
hits.transaction.transactionId IS NOT NULL
hits.transaction.transactionId IS NOT NULL

Additional requirements

To attribute all the sessions of a user, used ID must be tracked across all device types and stored in a unified format.

OWOX BI Pipeline Google BigQuery Export for Google Analytics Description
user.Id customDimensions.index,
customDimensions.value
User ID
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