We support dynamic parameters in the URL:

• {CampaignId}
• {AdGroupId}
• {MatchType}
• {BidMatchType}
• {Network}
• {Device}
• {IfMobile:string}
• {IfNotMobile:string}
• {IfSearch:string}
• {IfContent:string}
• {keyword:default}
• {AdId}
• {OrderItemId}
• {QueryString}
• {param1}
• {param2}
• {param3}

However, Bing Ads doesn't provide data on some dynamic parameters via their API. Due to that, OWOX BI does not process these parameters:

• {Campaign}
• {AdGroup}
• {TargetId}
• {IfNative:string}
• {IfPLA:string}
• {ignore}
• {lpurl}
• {lpurl+2}, {escapedlpurl+2}
• {lpurl+3}, {escapedlpurl+3}
• {unescapedlpurl}
• {escapedlpurl}
• {ProductId}
• {CriterionId}
• {product_country}
• {product_language}
• {seller_name}

If you use some of those unsupported parameters in UTM-tags, you will see the parameter names instead of their values. For example, {AdId} instead of real ad ID.